CONFIG_CPU_SUBTYPE_SH7760 is not available for thedefaultarchitecture x86.
Result is shown for architecture sh

Support SH7760 processor

modulename: setup-sh7760.ko

configname: CONFIG_CPU_SUBTYPE_SH7760

Processor sub-type selection
└─>Support SH7760 processor
In linux kernel since version 2.6.12  
source code:
selects
CONFIG_CPU_SH4

is selected by
CONFIG_FB_SH7760